Ruroc Motorcycle Helmet Maker's Strange Situation
Something unusual is happening at the motorcycle helmet manufacturer Ruroc, and the details are a bit confusing. It appears to involve the company going into administration, similar to KTM, and then somehow purchasing itself. If you're feeling perplexed, you're not alone.
Our colleagues at Visor Down were the first to report on the peculiar events at Ruroc. They described the situation as follows: "Helmet maker Ruroc has entered administration, only to seemingly save itself." The chain of events began when Ruroc Limited went into administration, a term used when a company is on the brink of bankruptcy and seeks a solution to avoid that outcome. An administrator from PricewaterhouseCoopers was appointed, and within a week, Ruroc was acquired by Tytan PG Limited.
The name Tytan PG Limited may not ring a bell to many, as the company was less than a week old at the time. Here's the twist: Tytan PG Limited is fully owned by Ruroc Global Holdings Limited. It's like that scene in Austin Powers where Austin exclaims, "Oh no, I've gone cross-eyed." That's how we feel right now.
According to PricewaterhouseCoopers, "Following our appointment, the Joint Administrators completed a sale of substantially all of the Company’s business and assets to Tytan PG Limited, a newly established entity wholly owned by the ultimate parent company Ruroc Global Holdings Limited. All employees of the Company have transferred to the Purchaser upon completion." At least there haven't been any layoffs yet.
But what's with the shell game of company names and holding companies? It may be related to Ruroc owing money to individuals and creditors. PwC's documents indicate that "The Purchaser intends for the business to continue operating as usual, so if you are a supplier with questions about ongoing supply, please contact your usual contact at Ruroc Limited regarding supplies to the business."
However, PwC also notes, "Based on current information, we anticipate that there will be a distribution to unsecured creditors of the Company through the prescribed part only. It is too early to estimate the likely level of return for unsecured creditors." This suggests that there are creditors to whom Ruroc owes money, and PwC is uncertain how much they will receive once everything is settled.
Furthermore, this type of holding company switch could potentially help reduce Ruroc's exposure to demands from creditors seeking repayment, as it is not the same Ruroc they initially dealt with. But what does this mean for Ruroc's future?
Fortunately, there is no mention of layoffs, and the business appears to be operating under "new" management and ownership. However, the outlook for the future remains unclear.